Leadership team

Goodwill Industries of San Francisco, San Mateo and Marin Counties is fortunate to have a leadership team that includes a Board of Directors made up of local leaders from the business, nonprofit, education and public sectors and a team of executives and senior managers that make the wheels turn day after day. It’s a rewarding but hugely challenging undertaking.

President & CEO Deborah Alvarez-Rodriguez

Debbie-Alvarez-Rodriguez

Deborah Alvarez-Rodriguez at the Community Appreciation Day event in San Rafael, May 2001.

Deborah Alvarez-Rodriguez, CEO of Goodwill Industries San Francisco, San Mateo & Marin Counties and former vice president of Silicon Valley’s Omidyar Foundation, has spent the better part of her life as an advocate for social justice. Born in Brooklyn, NY, the daughter of Puerto Rican immigrants, she was educated at Harvard-Radcliffe College (Class of 1983) for which she worked tirelessly to recruit and retain talented students of color from this nation’s poorest communities.

An award-winning CEO, she is best known for her dynamic and inclusive leadership style. The San Francisco Business Times refers to Deborah Alvarez-Rodriguez as the “Most Admired CEO.” She received the Leadership Award from Independent Sector and the Maestro Award for Philanthropy by Latino Leaders Magazine. She is well known for catalyzing change within organizations that leads them toward greater innovation, accountability and impact. She has always sought to use collaboration as an instrument for social change. As the director of San Francisco’s Department of Children, Youth and Their Families, she helped to build a powerful coalition that resulted in one of the most comprehensive early childhood education and care systems in the nation and launched one of California’s most wide-ranging working wage and workforce development initiatives for childcare workers.

A committed citizen of California, Deborah serves on several boards including: the John W. Gardner Center for Youth and Their Communities at Stanford University, the East Bay Community Foundation and the Harwood Institute for Public Innovation. The mission of Goodwill is a deeply personal one for Deborah; as the daughter of immigrant parents, Deborah’s mother Aurelia defied the odds and became a successful small business owner. Like many immigrants, she taught her children the value of an education, to show up with enthusiasm and to live a life of community service. For Deborah, as the proud mother of a beautiful 8-year-old, that legacy continues. Deborah and the Goodwill team have a vision of transformation and are unafraid to challenge the status quo. Together with the communities of San Francisco, San Mateo and Marin, they are determined to make California the land of opportunity for all.

Years at Goodwill: 7
Quick take: When bold words and meaningful actions work in concert, it ignites the unstoppable power of human potential and goodwill.

(415) 575-2104

Clemence Casperian

Director of Retail Operations

Years at Goodwill: 22
Quick take: This is a fun and rewarding place to work. I’ve been here for 22 years and I deeply care about our mission. Coming to work every day knowing we are helping people transform their lives is an amazing thing!

(415) 575-2255

David Walker

Director of Participant Services

Years at Goodwill: 2
Quick Take: I love coming to work each day at Goodwill because every day is different and challenging.

(415) 575-2118

Gary Grellman

Chief Financial and Operating Officer

Years at Goodwill: 2
Quick take: Unlike my 30-plus years in the for-profit sector, I love coming to work each day because of the tremendous pride of association and sense of accomplishment that comes from being part of a social enterprise that is making such a big difference.

(415) 575-2101

Gerry Chow

Director of Financial Planning & Budgeting

Years at Goodwill:3
Quick take: What makes Goodwill great is the people.

(415) 575-2216

Jan Cohen

Interim Chief of People Services

Years at Goodwill:
Quick take: I really enjoy being a part of creating and operationalizing our new service model, which makes an entire menu of services that enhance a person’s opportunities for success available. It is really important to me to do this work with the amazing people at Goodwill.

(415) 575-2198

Joe Dellea

Executive Assistant

Years at Goodwill: 11
Quick take: I am motivated to come to work each day because I wholeheartedly believe in “the power of work to transform lives.”

(415) 575-2117

Kate Moynihan

Chief of Development, Communications & Volunteer Opportunities

Years at Goodwill: 10 months
Quick take: Poverty is a principle threat to human dignity here in the U.S. and everywhere – every day we are part of brave new programming that makes a real difference.

(415) 575-2207

Leslie Bilbro

Director of Donations

Years at Goodwill: 1
Quick take: I come to work every day because of the caring people who work here.

(415) 575-2287

Linda Shih

Chief of Sales and Marketing

Years at Goodwill: 2
Quick take: I look forward to helping someone grow or break through a barrier.

(415) 575-2101

Mark Backes

Director of Sales

Years at Goodwill: 1
Quick take: Work is foundational for me. It keeps me fresh, focused and fun. It’s a good reason to take a shower.

(415) 575-2191

Mark Dinh

Director of Information Technology

Years at Goodwill: 7
Quick take: The people. The work. Trying to find out each and every day how technology can be an enabler for the work we do.

(415) 575-2194

Megan Kenny

Director of People Services Operations

Years at Goodwill: 3
Quick take: I work with an amazing group of talented, innovative, mission-oriented individuals that inspire and challenge me. I have the honor of contributing to the achievement of our mission to alleviate poverty through the businesses we operate.

(415) 575-2136

Peter Gochis

Director of Real Estate and Facilities Planning

Years at Goodwill: 4
Quick take: I love working with a great team.

(415) 575-2219

Ronnie Gravino

Director of People Development

Years at Goodwill: 5
Quick take: I love coming to work every day to coach, guide and support staff and participants as they develop their KSAE (knowledge,
skills, abilities and education) along their career pathway.

(415) 575-2168

Rosa Della Casa

Director of Human Resources

Years at Goodwill: 1
Quick take: Working at Goodwill allows me the opportunity to continue to make a difference in the world and impact social justice.

(415) 575-2101

Ryan Boyle

Director of Employer Engagement

Years at Goodwill: 3
Quick take: I love coming to work each day to take on the great responsibility of creating workforce opportunities for Goodwill participants. Every time Goodwill helps an individual secure training and employment we collectively inch closer towards our goal of creating solutions to poverty.

(415) 575-2105

Scott M. Bruner

Development & Communications Manager

Years at Goodwill: 1
Quick take: Being part of a dedicated and capable team working on creating real, permanent solutions to social and economic inequality is the reason I come to work every day — and how I continue to be inspired.

(415) 575-2237

Sessallie Hopgood

Director of Risk Management

Years at Goodwill: 7
Quick take: I enjoy helping people gain a positive understanding of who they are and their impact on others. Although previous experiences may have precluded success in the past, the future is before them and they can change if they make wise choices.

(415) 575-2141

Tam To

Senior Finance Manager

Years at Goodwill: 6
Quick take: It’s not easy for me to come to work each day; but as hard as it is, I’ve learned something about myself: when I am struggling with something, I look at all the people around me and realize that every single person I see is struggling with something, and to them, it’s just as hard as what I am going through. That’s why I love coming to work each day even if it’s hard!

(415) 575-2111

Tim Murray

Director of Marketing

Years at Goodwill: 1
Quick take: I imagine the incredible potential this enterprise has not only to change lives in our community and help the planet, but also to demonstrate how free enterprise tied to social good could be an economic model for future generations.

(415) 575-2261